Apply Your Knowledge

The primary component of your e-business strategy is The Broadway Cafe’s Web site.

PROJECT FOCUS:

Create a Web site using FrontPage or DreamWeaver that adheres to good Web site design and fits with your e-business strategy. A few things to think about when designing your site:

• Customer feedback
• Customer service
• Cafe information
• Marketing campaigns
• Search
• Sign-in
• Store events such as book clubs and music venues
• Product information